Have you ever had a unique request from a client that totally blew your mind? Well, I'm definitely marking this one for the books. CPC asked us to update their current hold recording. Yes, the recording that customers hear when they are put on hold. It was an odd request, but I took advantage of the situation and pitched a bunch of radio spots including the CPC Playlist. All lyrics were written by me and I worked with a local musician for all the different genres of the songs. This won a bronze pin at the Minnesota Ad Fed’s The Show in Music with Lyrics category.

CPC (Colder Products Company) builds tiny connections/disconnections that make a huge impact in the world of fluid handling. One single connector withstands a rigorous amount of testing and we wanted to show their testing process in a unique way. This video won a Silver Davey award for Branded Entertainment-Short Form.